Why a Brand Sell Out Even With an Average Product?

Why a brand sell out even with an average product? The secret sauce is their social media. Imagine this, you are running ads, but your customer, they are not buying until they stalk your Instagram, or you pitch a collab to a multi designer store or even an influencer, they will ignore you if your vibes does not match with theirs. …

Not All Audiences are Consumers!

The difference between a target audience and a target customer, You need to understand this to tailor your marketing and boost conversions effectively. Who is a target audience? It is someone interested in the topic you are discussing. A target audience has the time, energy and interest, but they may not have the money, trust …